If you provide your mobile phone number when making a booking, we may use it to send you service-related text messages (SMS), such as booking confirmations, pickup information, delays, cancellations, schedule changes and other important information related to your booking. Message frequency varies and message and data rates may apply. You may opt out at any time by replying STOP, or reply HELP for help. Mobile phone numbers and SMS consent will not be shared, sold or provided to third parties, affiliates or lead generators for marketing or promotional purposes. Information may be shared with service providers where necessary to deliver messaging services or services related to your booking.
We will keep your data as long as there is a statutory or legal requirement to do so or as long as we need in order to provide our services to you, after which time it will be destroyed. For accounting and auditing purposes we may retain your personal data for a period of time after our services have been rendered.
Your information that we use for direct marketing purposes will be kept with us until such time you notify us that you no longer wish to receive marketing information from us.
We would like to use your name and email address to inform you of our future offers and similar products. This information is hosted by a third party, Mailchimp, and you can unsubscribe at any time via phone, email or our website.
Our website is secured by Entrust SSL certificates that are providing up to 256 bit encryption and thereby offering the highest level of encryption and security possible. This means you can rest assured that communications between your browser and this site‘s web servers are private and secure.
You have a right to request access to your personal data at any point. If at any point you believe the information we process on you is incorrect you can request to see this information and even have it corrected or deleted. If the processing of your personal data is based on your consent you have the right to withdraw that consent at any time.
If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can send a complaint to the Icelandic Data Protection Agency https://www.personuvernd.is/.
We reserve the right to change this Privacy Policy at any time and such modification will be effective immediately.
Last updated: August 17, 2026
Questions If you have any questions regarding our privacy policy, please contact us at:
info (at) icelandia.is
ICELANDIA
Klettagarðar 12
104 Reykjavík
Iceland
